domestication foreignization
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domestication
篇一：Domestication and Foreignization in Advertisement Translation
题目： 毕业设计（论文）说明书 Domestication and Foreignization in Advertisement
Translation
系 名 社会科学与外国语系
专 业科技英语
年 级 06级
姓 名 封阳阳
指导教师李建东
年月 日
一、原始依据（包括设计或论文的工作基础,研究条件,应用环境，工作目的。）
At present, the world has become a highly connected and open world, the cooperation and the communication among different countries is more frequent than ever, and the traditional cultural pattern has been improved. In order to sell out more products in the world market, the most powerful way is advertisi
foreignization
篇一：The Definition of Foreignization
The Definition of Foreignization
Lawrence Venuti,a famous American translator,he was the first persom to introduced domestication and foreignization in his book The Translator's Invisibility: A History of Translation. He said “foreignization is an approach that the translator leaves the author in peace, as much as possible, and moves the reader towards him” while domestication is one that the translator "leaves the reader in peace, as much as possible, and moves the author towards him"(