沙洋万隆日用消费品配送中心项目可行性研究分析报告

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A few cars, however, completed the race. The winning car reached a speed of forty miles an hour--much faster than any of its rivals. It sped down hill at the end of the race and its driver had a lot of trouble try ing to stop it. The race gave every one a great deal of pleasure. It was very different from modern car races but no less exciting. Lesson57 Ca n I help you, mada m? 你要买什么，夫人？ A woman in blue jeans stood at the window of an expensive sho p. Thou gh she hesitated for a moment, she finally went in and as ed to see a dress that was in the window. The assistant who served her did not lik e the way she was dressed. Glancing at her scornfully , he told her that the dress was sold. The woman walk ed out of the shop angrily and decided to punish the assistant next day. She returned to the shop the follow ing morning dressed in a fur coat, with a handbag in o ne hand and a long umbrella in the other. After seeking o ut the rude assistant she ask ed for the same dress. Not realizing who she was, the assistant was eager to serve her this time with great d ifficulty , he climbed into the shop w indow to get the dress. As so on as she saw it, the woman said s many ties.' 'And a woman can't have too man hats,' she answered. Ten minutes later we walk ed out of the shop together. My wife was wearing a hat that loo ed lik e a lighthou se ! Lesso n42 Not very musical 并非很懂音乐 As we had had a long walk thro ugh one of the mark ets of Old Delhi, we stopped at a square to have a rest. After a time, we noticed a sna e-charmer with two large bask ets at the o ther side of the sq uare, so we went to have a loo k at him. As soon as he saw us, he pic ed up a long pipe which was covered with coins and opened one of the bask ets. When he began to play a tune, we had our first g limpse of the sna e. It rose ou t of the basket and began to follow the movements of the pipe. We were very much surprised when the snak e charmer suddenly began to play jazz tu nes and modern pop son gs. The sna e, h owever, continued to 'dance' slowly. It obviously could n ot tell the difference between Indian music and jazz! Lesson43 Over the Sout h Pole 飞越南极 In 1929, three years after his flight over the North Pole, the American explorer, R. E. By rd, successfully flew over the South Po le for the first time. Though, at first, By rd and his men were able to ta e a great many phot ographs of the mountains that lay below, they soon ran in to seriou s troub le. At one po int, it seemed certain that their plane wou ld crash. It could o nly get over the mountains if it ro se to 10,000 feet. By rd at once ordered his men to throw ou t two heavy food sack s. The plane was then able to rise and it cleared the mountains by 400 feet. By rd now knew that he wou ld be able to reach the So uth Pole wh ich was 300 miles away , for there were no more mountains in sight. The aircraft was able to fly over the endless wh ite plain s with out d ifficulty. Lesson44 Thro ugh t he forest 穿过森林 Mrs Anne Sterling did not th in of the risk she was taking when she ran through a forest after two men. They had rushed up to her while she was having a picnic at the edge of a forest with her children and tried to steal her handbag. In the struggle, the strap bro e and, with the bag in their po ssession, bo th men started runnin g throug h the trees. Mrs Sterlin g got so angry that she ran after them. She was soon ou t of breath, bu t she continued to run. When she caught up w ith them, she saw that they had sat down and were goin g throug h the contents of the bag, so she ran straigh t at them. The men got such a frigh t that they dropped the bag and ran away. 'Th e strap needs mending,' said Mrs Sterling later, 'but they did not steal any thing.' Lesson45 A clear conscience 问心无愧 The whole village soon learnt that a large sum of money had been lost. Sam Benton, the local bu tcher, had lost h is wallet while ta king h is savin gs to the post-office. Sam was sure that the wallet must have been found by one of the villagers, but it was no t returned to h im. Three months passed, and then one morning, Sam found his wallet o utside his front door. It had been wrapped up in newspaper and it contained half the money he had lost, together with a note which said: 'A th ief, y es, 'but only 5o per cent a thief!' Two m onths later, some more money was sent to Sam with another note:' Only 25 per cent a thief now!' In time, all Sam's money was paid back in this way. The last note said:' I am 100 per cent honest now!' lesso n46 Expe nsive a nd unco mfortable 既昂贵又受罪 When a plane from London arrived at Sy dney airport, work ers began to unload a number of wooden boxes w hich contained clothing. No one cou ld account for the fact that one of the boxes was extremely heav y. It suddenly occurred to one of the work ers to open up the box. He was astonished at w hat he found. A man was ly ing in the box on to p of a pile of woo llen go ods. He was so surprised at being discovered that he did n ot even try to run away. After he was arrested, the man admitted hiding in the box before the plane left London. He had had a long and u ncomfortable trip, for he had been confined to the wooden box for o ver ten hours. The man was ordered to pay &345 for the cost of the trip. The normal price of a tic et is &230 ! Lesson47 A thirsty gho st 嗜酒的鬼魂 A public house wh ich was recently bought by Mr Ian Thompson is up for sale. Mr Th ompson is going to sell it because it is hau nted. He told me that he could no t go to sleep one nig ht because he heard a strange noise coming from the bar. The next morning, he found that the do ors had been bloc ed by chairs and the furniture had been moved. Though Mr T hompson had turned the lights off before he went to bed, they were on in the morning. He also said that he ha d found five empty whisk bottles wh ich the gho st must have drun k the night before. When I suggested that some villagers must have come in for a free drink , Mr Thompso n shoo k his head. The villagers have to ld h im that they will no t accept the inn even if he g ives it away. Lesson48 Did yo u wa nt to tell me so mething ? 你想对我说什么吗？ Dentists alway s ask question s when it is impossib le for y ou to answer. My dentist had just pulled out o ne of my teeth and had told me to rest for a while. I tried to say something, but my mouth was full of cotton-woo l. He new I collected birds' eggs and ask ed me whether my collection was growing. He then ask ed me how my brother was and whether I lik ed my new job in Londo n. In answer to these questions I either nodded or made strange noises. Meanwhile, my tongue was busy searching out the h ole where the tooth had been. I suddenly felt very worried, but could n ot say any thing. When the dentist at last removed the cotton-woo l from my mouth, I was able to tell h im that he had pulled ou t the wrong tooth. Lesso n49 The end of a dream 美梦告终 Tired of sleeping on the floor, a y oung man in Teheran saved up for y ears to buy a real bed. For the first time in his life, he became the proud owner of a bed which had spring s and a mattress. Because the weather was very hot, he carried the bed on to the roof of his house. He slep t very well for the first two n ights, but on the third night, a storm blew up. A gust of win d swept the bed off the roof and sent it crashing into the courty ard below. The y oung man did not wa e up un til the bed had struc the ground. A ltho ugh the bed was smashed to pieces, the man was miraculously unhurt. When he wo e up, he was still on the mattress. Glancing at the bits of wo od and metal that lay around him, the man sadly pick ed up the mattress and carried it in to his hou se. After he had put it on the floor, he promptly went to sleep again. Lesson50 Ta en for a ride 乘车兜风I love travelling in the country , but I don't lik e lo sing my way. I went on an excursion recently , but my trip took me longer than I expected. ' I'm going to Woodford Green,' I said to the conductor as I got on the bus,' bu t I don't no w where it is.' ' I'll tell y ou where to get off,' answered the conductor. I sat in the front of the bus to get a goo d view of the coun try side. After some time, the bus stopped. Loo ing round, I reali zed with a shoc that I was the only passenger left on the bus. ' You'll have to get off here,' the conductor said. 'This is as far as we go.' ' Is this Wo odford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the conductor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 M friend, Herbert, has alway s been fat, but things got so bad recently that he decided to go o n a diet. He began his diet a wee ago. First of all, he wrote ou t a long list of all the foo ds which were forbidden. The list included most of the th ings Herbert loves: butter, potatoes, rice, beer, milk , chocolate, and sweets. Yesterday I paid him a visit. I rang the bell and was not surprised to see that Herbert was still as fat as ever. He led me into his room and hurriedly hid a large parcel under his desk . It was obvio us that he was very emb arrassed. When I ask ed him what he was doin g, he smiled guiltily and then put the parcel on the desk . He explained that his diet was so strict that he had to reward himself occasionally. Then he showed me the contents of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesson52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor in g hard all morning. I have been try ing to get my new room in order. This has not been easy because I own over a thousand boo ks. To ma e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A short w hile ago, my sister helped me to carry one of my old book cases up the stairs. She went into my room and got a big surprise when she saw all those b oo s o n the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You do n't need boo cases at all. Yo u can sit here in y our sp are time and read the carpet!' Lesson53 Hot sna e 触电的蛇 At last firemen have put out a big forest fire in California. Since then, they have been try ing to find o ut how the fire began. Forest fire are often caused by brok en glass or by cigarette ends which people carelessly throw away. Yesterday the firemen examined the ground carefully , but were not able to find any bro en glass. T hey were also quite sure that a cigarette end did not start the fire. This morning, however, a firema n accidentally discovered the cause. He noticed the remains of a snak e which was w ound rou nd the electric wires of a 16,000-volt p ower line. In th is way , he was able to solve the my stery. The explanation was simple bu t very unusual. A bird had snatched up the sna e from the ground and then dropped it on to the wires. The sna e then wound itself round the wires. When it did so, i t sent sparks down to the grou nd and these immediately started a fire. Lesson54 Stic ky fingers 粘糊的手指 After break fast, I sent the children to school and then I went to mark et. It was still early when I returned home. The childr en were at school, my husband was at work and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treasure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where --it is said--pirates used to

日用消费品配送中心建设项目

项目可行性研究报告项目建议书资金申请报告XX 工程咨询公司

可行性研究报告

第一章总论 ........................................... 错误！未定义书签。

1.1 项目概况..................................... 错误！未定义书签。

1.2 可行性研究报告编制依据及原则错误！未定义书签。

1.3 可行性研究报告的内容 (3)

第二章项目背景与建设的必要性 ........ 错误！未定义书签。

2.1 项目建设的背景 ........................ 错误！未定义书签。

2.2 项目建设的必要性 (5)

2.3 结论 (5)

第三章效益分析 (7)

3.1 社会效益 (7)

3.2 经济效益 (8)

3.3 环境效益 (8)

3.4 评价结论 (9)

第四章项目选址及建设条件 ................ 错误！未定义书签。

4.1 项目选址..................................... 错误！未定义书签。

4.2 项目建设地点 ............................ 错误！未定义书签。

4.3 项目建设条件 ............................ 错误！未定义书签。

第五章项目建设方案 ............................ 错误！未定义书签。

5.2 总体方案设计 (17)

5.3 道路工程 (17)

5.4 平面交叉口设计 (22)

5.5路灯布设 (23)

第六章投资估算与资金筹措 (24)

6.1 投资估算 (24)

6.2 资金筹措 (25)

第七章环境影响分析 (26)

7.1 编制依据 (26)

7.2 项目建设与运营对环境影响及治理措施 (27)

7.3环境影响结论 (30)

第八章劳动安全 (32)

8.1 影响劳动安全的因素分析 (32)

8.2 防护及监控措施 (33)

第九章建设管理 (34)

9.1 建设期项目管理 (34)

9.2 建设期组织机构 (34)

9.3项目运营期管理 (35)

第十章可行性研究结论与建议 (36)

nish the assistant next day. She returned to the sh op the followin g morning dressed i n a fur coat, with a handbag in one hand and a long umbrella in the other. After seek ing out the rude assistan t she ask ed for the same dress. Not realizing w ho she was, the assistant was eager to serve her this time with great d ifficulty , he climbed into the shop w indow to get the dress. As so on as she saw it, the woman said s many ties.' 'And a woman can't have too man hats,' she answered. Ten minutes later we walk ed out of the sho p together. My wife was wearing a hat that loo ed lik e a ligh thou se ! Lesso n42 Not very musical 并非很懂音乐 As we had had a long walk through one of the mark ets of Old Delhi, we stopped at a sq uare to have a rest. After a time, we noticed a snak e-charmer with two large bask ets at the other side of the square, so we went to have a loo at h im. As soon as he saw us, he pic ed up a long pipe which was covered with coins and opened o ne of the bask ets. When he began to play a tune, we had our first g limpse of the sna

e. It ro se out of the bask et and began to fo llow the movements of the pipe. We were very much surprised when the sna e charmer suddenly began to play jazz tu nes and modern pop son gs. The sna e, h owever, continued to 'dance' slowly. It obviously could n ot tell the difference between Indian music and jazz! Lesso n43 Over the So uth Pole 飞越南极 In 1929, three y ears after his flight over the North Po le, the American explorer, R. E. By rd, successfully flew over the South Pole for the first time. Though, at first, By rd and his men were able to ta e a great many photographs of the moun tains tha t lay below, they soon ran in to seriou s troub le. At one point, it seemed certain that their plane would crash. It could only get over the mountains if it rose to 10,000 feet. By rd at once ordered his men to throw out two heavy food sacks. The plane was then able to rise and it cleared the mountains by 400 feet. By rd now knew that he wou ld be able to reach the Sou th Pole which was 300 miles away , for there were no more mountains in

sigh t. The aircraft was able to fly over the endless w hite p lains w ithou t difficulty. Lesso n44 Throug h t he forest 穿过森林 Mrs Anne Sterling did no t th in of the risk she was ta ing when she ran throu gh a forest after two men. They had rushed up to her while she was having a p icnic at the edge of a forest with her children and tr ied to steal her handbag. In the strugg le, the strap bro e and, with the bag in their possession , both men started running throu gh the trees. Mrs Sterling got so angry that she ran after them. She was soon o ut of breath, but she contin ued to run. When she caught up with them, she saw that they had sat down and were going thro ugh the contents of the bag, so she ran straight at them. The men got such a frig ht that they dropped the bag and ran away. 'The strap needs mending,' said Mrs Sterling later, 'but they did n ot steal any thing.' Lesso n45 A clear co nscience 问心无愧 The whole village so on learnt that a large sum of money had been lost. Sam Benton, the local butcher, had lo st h

is wallet while taking his savings to the post-office. Sam was sure that the wallet must have been foun d by one of the v illagers, bu t it was not returned to him. Three months passed, and then one morning, Sam found his wallet outside his front door. It had been wrapped up in newspaper and it contained half the money he had lost, together with a note wh ich said: 'A thief, y es, 'but only 5o per cent a thief!' Two months later, some more money was sent to Sam with another note:' Only 25 per cent a thief now!' In time, all Sam's money was paid back in th is way. The last note said:' I am 100 per cent honest now!' lesso n46 Expe nsive and unco mfortable 既昂贵又受罪 Wh en a plane from London arrived at Sy dney airport, work ers began to un load a number of wooden boxes wh ich contained clo thing. No one could account for the fact that one of the boxes was extremely heav y. It suddenly occurred to one of the work ers to open up the box. He was astonished at what he foun d. A man was ly ing in the box on top of a pile of woo

llen goo ds. He was so surprised at bein g disco vered that he did n ot even try to run away. After he was arrested, the man ad mitted hiding in the box before the plane left London. He had had a long and uncomfortable trip, for he had been confined to the wooden box for over ten hours. The man was ordered to pay &345 for the cost of the trip. The normal price of a tic et is &230 ! Lesson47 A thirsty ghost 嗜酒的鬼魂 A public house which was recently bought by Mr Ian Thompson is up for sale. Mr T hompson is goin g to sell it because it is haunted. He to ld me that he could n ot go to sleep one night because he heard a strange noise coming from the bar. The next morning, he found that the doors had been block ed by chairs and the furniture had been moved. Though Mr Thompson had turned the lights off before he went to bed, they were on in the morning. He also said that he h ad found five empty whisk bottles which the ghost must have drun the nigh t before. When I suggested that some villagers must have come in for a free drink

, Mr Thompson shoo his head. The v illagers have to ld him that they will no t accept the inn even if he gives it away. Lesso n48 D id yo u want to tell me so met hing? 你想对我说什么吗？ Dentists alway s ask q uestion s when it is impossib le for y ou to answer. My dentist had just pulled out one of my teeth and had told me to rest for a while. I tried to say something, but my mouth was full of cotton-woo l. He new I collected b irds' eggs and ask ed me whether my collection was growing. He then ask ed me how my brother was and whether I lik ed my new job in Lond on. In answer to these q uestion s I either nodded or made strange noises. Meanwhile, my tongue was busy searching out the hole where the too th had been. I sud denly felt very worried, but could not say any thing. When the dentist at last removed the cotton-woo l from my mouth, I was able to tell him that e had pulled ou t the wrong tooth. Lesso n49 The end of a drea m 美梦告终 Tired of sleeping on the floor, a y oung man in Teheran saved up for y

ears to buy a real bed. For the first time in h is life, he became the proud owner of a bed which had spring s and a mattress. Because the weather was very hot, he carried the bed on to the roof of h is ho use. He slept very well for the first two n ights, bu t on the third n ight, a storm blew up. A g ust of w ind swep t the bed off the roof and sent it crashin g in to the courty ard below. The y oung man did not wa e up until the bed had struc the ground. Alth ough the bed was smashed to pieces, the man was miraculously unhurt. When he wo e up, he was still on the mattress. Glancin g at the bits of wood and metal that lay around him, the man sadly pic ed up the mattress and carried it in to h is hou se. After he had put it on the flo or, he promptly went to sleep again. Lesso n50 Ta n for a ride 乘车兜风 I love travelling in the coun try , but I don't lik e losing my way. I went on an excursion recently , but my trip took me lo nger than I expected. ' I'm going to Woo dford Green,' I said to the con ductor as I go t on the bus,' bu t I don't know where it

is.' ' I'll tell y ou where to get off,' answered the conductor. I sat in the front of the bus to get a good v iew of the coun try side. After some time, the bu s stopped. Loo king round , I realized w ith a shoc that I was the only passenger left on the bu s. ' You'll have to get off here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into

his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at

it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in California. Since then, they have been try ing to find out how the fire began. Forest fire are often caused by brok en glass or by cigarette ends which peop le carelessly throw away. Yesterday the firemen examined the ground carefully , but were not able to find any brok en g lass. They were also quite sure that a cigarette end did not start the fire. This morning, however, a fireman accidentally discovered the cause. He noticed the remains of a sna e which was wou nd round the electric wires of a 16,000-v olt power line. In this way , he was able to solve the my stery. The explanation was simple but very unusual. A bird had snatched u p the sna e from the ground an d then drop ped it on to the wires. The snak e then wound itself rou nd the w ires. When it did so, it sent spark

s down to the grou nd and these immediately started a fire. Lesson54 Stic fingers 粘糊的手指 After break fast, I sent the children to school and then I went to mark et. It was still early when I returned home. The childr en were at school, my husband was at wor k and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 4 10.1结论 (36)

10.2建议 (36)

serve her this time with great d ifficulty , he climbed into the shop w indow to get the dress. As so on as she saw it, the woman said s many ties.' 'And a woman can't have too man hats,' she answered. Ten minutes later we walk ed out of the sho p together. My wife was wearing a hat that loo ed lik e a ligh thou se ! Lesso n42 Not very musical 并非很懂音乐 As we had had a long walk through one of the mark ets of Old Delhi, we stopped at a sq uare to have a rest. After a time, we noticed a snak e-charmer with two large bask ets at the other side of the square, so we went to have a loo at h im. As soon as he saw us, he pic ed up a long pipe which was covered with coins and opened o ne of the bask ets. When he began to play a tune, we had our first g limpse of the sna e. It ro se out of the bask et and began to fo llow the movements of the pipe. We were very much surprised when the sna e charmer suddenly began to play jazz tu nes and modern pop son gs. The sna e, h owever, continued to 'dance' slowly. It obviously could n ot tell the

difference between Indian music and jazz! Lesso n43 Over the So uth Pole 飞越南极 In 1929, three y ears after his flight over the North Po le, the American explorer, R. E. By rd, successfully flew over the South Pole for the first time. Though, at first, By rd and his men were able to ta e a great many photographs of the moun tains tha t lay below, they soon ran in to seriou s troub le. At one point, it seemed certain that their plane would crash. It could only get over the mountains if it rose to 10,000 feet. By rd at once ordered his men to throw out two heavy food sacks. The plane was then able to rise and it cleared the mountains by 400 feet. By rd now knew that he wou ld be able to reach the Sou th Pole which was 300 miles away , for there were no more mountains in sigh t. The aircraft was able to fly over the endless w hite p lains w ithou t difficulty. Lesso n44 Throug h t he forest 穿过森林 Mrs Anne Sterling did no t th in of the risk she was ta ing when she ran throu gh a forest after two men. They had rushed up to her while

she was having a p icnic at the edge of a forest with her children and tr ied to steal her handbag. In the strugg le, the strap bro e and, with the bag in their possession , both men started running throu gh the trees. Mrs Sterling got so angry that she ran after them. She was soon o ut of breath, but she contin ued to run. When she caught up with them, she saw that they had sat down and were going thro ugh the contents of the bag, so she ran straight at them. The men got such a frig ht that they dropped the bag and ran away. 'The strap needs mending,' said Mrs Sterling later, 'but they did n ot steal any thing.' Lesso n45 A clear co nscience 问心无愧 The whole village so on learnt that a large sum of money had been lost. Sam Benton, the local butcher, had lo st h is wallet while taking his savings to the post-office. Sam was sure that the wallet must have been foun d by one of the v illagers, bu t it was not returned to him. Three months passed, and then one morning, Sam found his wallet outside his front door. It had been wrapped up in

newspaper and it contained half the money he had lost, together with a note wh ich said: 'A thief, y es, 'but only 5o per cent a thief!' Two months later, some more money was sent to Sam with another note:' Only 25 per cent a thief now!' In time, all Sam's money was paid back in th is way. The last note said:' I am 100 per cent honest now!' lesso n46 Expe nsive and unco mfortable 既昂贵又受罪 Wh en a plane from London arrived at Sy dney airport, work ers began to un load a number of wooden boxes wh ich contained clo thing. No one could account for the fact that one of the boxes was extremely heav y. It suddenly occurred to one of the work ers to open up the box. He was astonished at what he foun d. A man was ly ing in the box on top of a pile of woo llen goo ds. He was so surprised at bein g disco vered that he did n ot even try to run away. After he was arrested, the man ad mitted hiding in the box before the plane left London. He had had a long and uncomfortable trip, for he had been confined to the wooden box for over ten

hours. The man was ordered to pay &345 for the cost of the trip. The normal price of a tic et is &230 ! Lesson47 A thirsty ghost 嗜酒的鬼魂 A public house which was recently bought by Mr Ian Thompson is up for sale. Mr T hompson is goin g to sell it because it is haunted. He to ld me that he could n ot go to sleep one night because he heard a strange noise coming from the bar. The next morning, he found that the doors had been block ed by chairs and the furniture had been moved. Though Mr Thompson had turned the lights off before he went to bed, they were on in the morning. He also said that he h ad found five empty whisk bottles which the ghost must have drun the nigh t before. When I suggested that some villagers must have come in for a free drink , Mr Thompson shoo his head. The v illagers have to ld him that they will no t accept the inn even if he gives it away. Lesso n48 D id yo u want to tell me so met hing? 你想对我说什么吗？ Dentists alway s ask q uestion s when it is impossib le for y ou to answer. My

dentist had just pulled out one of my teeth and had told me to rest for a while. I tried to say something, but my mouth was full of cotton-woo l. He new I collected b irds' eggs and ask ed me whether my collection was growing. He then ask ed me how my brother was and whether I lik ed my new job in Lond on. In answer to these q uestion s I either nodded or made strange noises. Meanwhile, my tongue was busy searching out the hole where the too th had been. I sud denly felt very worried, but could not say any thing. When the dentist at last removed the cotton-woo l from my mouth, I was able to tell him that e had pulled ou t the wrong tooth. Lesso n49 The end of a drea m 美梦告终 Tired of sleeping on the floor, a y oung man in Teheran saved up for y ears to buy a real bed. For the first time in h is life, he became the proud owner of a bed which had spring s and a mattress. Because the weather was very hot, he carried the bed on to the roof of h is ho use. He slept very well for the first two n ights, bu t on the third n ight, a storm

blew up. A g ust of w ind swep t the bed off the roof and sent it crashin g in to the courty ard below. The y oung man did not wa e up until the bed had struc the ground. Alth ough the bed was smashed to pieces, the man was miraculously unhurt. When he wo e up, he was still on the mattress. Glancin g at the bits of wood and metal that lay around him, the man sadly pic ed up the mattress and carried it in to h is hou se. After he had put it on the flo or, he promptly went to sleep again. Lesso n50 Ta n for a ride 乘车兜风 I love travelling in the coun try , but I don't lik e losing my way. I went on an excursion recently , but my trip took me lo nger than I expected. ' I'm going to Woo dford Green,' I said to the con ductor as I go t on the bus,' bu t I don't know where it is.' ' I'll tell y ou where to get off,' answered the conductor. I sat in the front of the bus to get a good v iew of the coun try side. After some time, the bu s stopped. Loo king round , I realized w ith a shoc that I was the only passenger left on the bu s. ' You'll have to get off

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the pa rcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the carpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

California. Since then, they have been try ing to find out how the fire began. Forest fire are often caused by brok en glass or by cigarette ends which peop le carelessly throw away. Yesterday the firemen examined the ground carefully , but were not able to find any brok en g lass. They were also quite sure that a cigarette end did not start the fire. This morning, however, a fireman accidentally discovered the cause. He noticed the remains of a sna e which was wou nd round the electric wires of a 16,000-v olt power line. In this way , he was able to solve the my stery. The explanation was simple but very unusual. A bird had snatched u p the sna e from the ground an d then drop ped it on to the wires. The snak e then wound itself rou nd the w ires. When it did so, it sent spark s down to the grou nd and these immediately started a fire. Lesson54 Stic fingers 粘糊的手指 After break fast, I sent the children to school and then I went to mark et. It was still early when I returned home. The childr en were at school, my husband was at wor k

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to s ign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treasure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 5

第一章总论

1.1 项目名称

沙洋万隆日用消费品配送中心建设项目

1.2 项目概况

1.2.1 项目建设内容

（1）新建日用消费品配送中心及超市大楼一栋，建筑

面积48870平方米，其中：超市大卖场面积12000平方米，

商品商品展厅900平方米，仓储配送建筑面积16000平方米。

（2）新建宿舍办公楼2000平方米

（3）新建停车场及厂区道路3000平方米

（4）购买“东风”145（4.5T ）厢式配货车5辆

（5）喷淋式消防系统一套

（6）通风系统一套

（7）制冷设备一套

（8）变压器一台

（9）配电室及高低压输电线路系统一套

（10）照明系统一套

（11）监控及警报系统一套

（12）商品货架1500副

（13）信息及电子结算系统二套

1.2.3建设性质：新建

1.2.4建设期限：2011年5月——2012年12月

1.2.5项目总投资

项目建设需总投资8535万元，其中固定资产投资8335万元，流动资金200万元。

1.2.6资金筹措

总投资中，银行贷款3000万元，地方财政配套资金30万元，企业自筹资金5505万元。

1.3 承办单位及负责人

1.3.1项目承担单位基本情况

（1）企业名称：三河万隆超级市场有限公司沙洋量贩

连锁店

（2）企业驻址：沙洋步行街

（3）法定代表人：柳期万

（4）经营范围：连锁零售、物流配送。

（5）资产情况：企业建筑面积1500平方米，其中仓库

1000平方米，总资产1840万元，净资产1039万元。

（6）人员结构：现有职工500人，其中管理人员60人，

员工中80%以上有大专学历并有相应的专业资格证书。

（7）组织机构：公司设有综合办公室，人力资源部，

财务部，采购部，配送部,后勤保障部。

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 7 （8）网点数量：公司现有5家连锁店，乡镇直营超市6

个，农家店、便利店、综合服务店网点12个，网络覆盖乡

镇60%。

（9）财务状况：2010年公司实现销售收入1.3亿元，

净利润600万元。

1.3.2项目负责人简介

（1）姓名：柳期万

（2）性别：男

（3）出生年月：1979年6月

（4）个人简历：柳期万籍贯福建沙洋，现任三河万隆

超级市场有限公司量贩连锁店法人代表。2006年任沙洋政协

委员；2008年荣获三河优秀青年企业家。经过多年创办实业，积累了一定资金和丰富的经营管理经验。

1.4预期效益

1.4.1经济效益

该项目实施后，年可实现销售收入11500万元，利润

1168.9万元，税金178.4万元。

1.4.2社会效益

通过项目实施，促进县域和乡镇经济繁荣和社会发展，

提升消费档次，降低消费成本，改善消费环境，实现连锁网

络“一网多用，双向物流”的综合服务功能。方便、快捷的

为城镇和乡镇居民提供质优、价廉、放心的生活用品，解决

A few cars, however, completed the race. The winning car reached a speed of fort miles an hour--much faster than any of its rivals. It sped d ownhill at the end of the race and its driver had a lo t of troub le try ing to s top it. The race gave every one a great deal of pleasure. It was very different from modern car races but no less exciting. Lesson57 Ca n I help yo u, ma da m? 你要买什么，夫人？ A woman in blue jeans stood at the win dow of an expensive shop. Th ough she hesitated for a moment, she finally went in and ask ed to see a dress that was in the window. T he assistan t who served her did not lik e the way she was dressed. Glancing at her scornfully , he told her that the dress was so ld. The woman walk ed out of the sho p angrily and decided to pu nish the assistant next day. She returned to the sh op the followin g morning dressed in a fur coat, with a handbag in one hand and a long umbrella in the other. After seek ing out the rude assistan t she ask ed for the same dress. Not realizing w ho she was, the assistant was eager to serve her this time with great d ifficulty , he climbed into the shop w indow to get the dress. As so on as she saw it, the woman said s many ties.' 'And a woman can't have too man hats,' she answered. Ten minutes later we walk ed out of the sho p together. My wife was wearing a hat that loo ed lik e a ligh thou se ! Lesso n42 Not very musical 并非很懂音乐 As we had had a long walk through one of the mark ets of Old Delhi, we stopped at a sq uare to have a rest. After a time, we noticed a snak e-charmer with two large bask ets at the other side of the square, so we went to have a loo at h im. As soon as he saw us, he pic ed up a long pipe which was covered with coins and opened o ne of the bask ets. When he began to play a tune, we had our first g limpse of the sna e. It ro se out of the bask et and began to fo llow the movements of the pipe. We were very much surprised when the sna e charmer suddenly began to play jazz tu nes and modern pop son gs. The sna e, h owever, continued to 'dance' slowly. It obviously could n ot tell the difference between Indian music and jazz! Lesso n43 Over the So uth Pole 飞越南极 In 1929, three y ears after his flight over the North Po le, the American explorer, R. E. By rd, successfully flew over the South Pole for the first time. Though, at first, By rd and his men were able to ta e a great many photographs of the moun tains tha t lay below, they soon ran in to seriou s troub le. At one point, it seemed certain that their plane would crash. It could only get over the mountains if it rose to 10,000 feet. By rd at once ordered his men to throw out two heavy food sacks. The plane was then able to rise and it cleared the mountains by 400 feet. By rd now knew that he wou ld be able to reach the Sou th Pole which was 300 miles away , for there were no more mountains in sigh t. The aircraft was able to fly over the endless w hite p lains w ithou t difficulty. Lesso n44 Throug h t he forest 穿过森林 Mrs Anne Sterling did no t th in of the risk she was ta ing when she ran throu gh a forest after two men. They had rushed up to her while she was having a p icnic at the edge of a forest with her children and tr ied to steal her handbag. In the strugg le, the strap bro e and, with the bag in their possession , both men started running throu gh the trees. Mrs Sterling got so angry that she ran after them. She was soon o ut of breath, but she contin ued to run. When she caught up with them, she saw that they had sat down and were going thro ugh the contents of the bag, so she ran straight at them. The men got such a frig ht that they dropped the bag and ran away. 'The strap needs mending,' said Mrs Sterling later, 'but they did n ot steal any thing.' Lesso n45 A clear co nscience 问心无愧 The whole village so on learnt that a large sum of money had been lost. Sam Benton, the local butcher, had lo st h is wallet while taking his savings to the post-office. Sam was sure that the wallet must have been foun d by one of the v illagers, bu t it was not returned to him. Three months passed, and then one morning, Sam found his wallet outside his front door. It had been wrapped up in newspaper and it contained half the money he had lost, together with a note wh ich said: 'A thief, y es, 'but only 5o per cent a thief!' Two months later, some more money was sent to Sam with another note:' Only 25 per cent a thief now!' In time, all Sam's money was paid back in th is way. The last note said:' I am 100 per cent honest now!' lesso n46 Expe nsive and unco mfortable 既昂贵又受罪 Wh en a plane from London arrived at Sy dney airport, work ers began to un load a number of wooden boxes wh ich contained clo thing. No one could account for the fact that one of the boxes was extremely heav y. It suddenly occurred to one of the work ers to open up the box. He was astonished at what he foun d. A man was ly ing in the box on top of a pile of woo llen goo ds. He was so surprised at bein g disco vered that he did n ot even try to run away. After he was arrested, the man ad mitted hiding in the box before the plane left London. He had had a long and uncomfortable trip, for he had been confined to the wooden box for over ten hours. The man was ordered to pay &345 for the cost of the trip. The normal price of a tic et is &230 ! Lesson47 A thirsty ghost 嗜酒的鬼魂 A public house which was recently bought by Mr Ian Thompson is up for sale. Mr T hompson is goin g to sell it because it is haunted. He to ld me that he could n ot go to sleep one night because he heard a strange noise coming from the bar. The next morning, he found that the doors had been block ed by chairs and the furniture had been moved. Though Mr Thompson had turned the lights off before he went to bed, they were on in the morning. He also said that he h ad found five empty whisk bottles which the ghost must have drun the nigh t before. When I suggested that some villagers must have come in for a free drink , Mr Thompson shoo his head. The v illagers have to ld him that they will no t accept the inn even if he gives it away. Lesso n48 D id yo u want to tell me so met hing? 你想对我说什么吗？ Dentists alway s ask q uestion s when it is impossib le for y ou to answer. My dentist had just pulled out one of my teeth and had told me to rest for a while. I tried to say something, but my mouth was full of cotton-woo l. He new I collected b irds' eggs and ask ed me whether my collection was growing. He then ask ed me how my brother was and whether I lik ed my new job in Lond on. In answer to these q uestion s I either nodded or made strange noises. Meanwhile, my tongue was busy searching out the hole where the too th had been. I sud denly felt very worried, but could not say any thing. When the dentist at last removed the cotton-woo l from my mouth, I was able to tell him that e had pulled ou t the wrong tooth. Lesso n49 The end of a drea m 美梦告终 Tired of sleeping on the floor, a y oung man in Teheran saved up for y ears to buy a real bed. For the first time in h is life, he became the proud owner of a bed which had spring s and a mattress. Because the weather was very hot, he carried the bed on to the roof of h is ho use. He slept very well for the first two n ights, bu t on the third n ight, a storm blew up. A g ust of w ind swep t the bed off the roof and sent it crashin g in to the courty ard below. The y oung man did not wa e up until the bed had struc the ground. Alth ough the bed was smashed to pieces, the man was miraculously unhurt. When he wo e up, he was still on the mattress. Glancin g at the bits of wood and metal that lay around him, the man sadly pic ed up the mattress and carried it in to h is hou se. After he had put it on the flo or, he promptly went to sleep again. Lesso n50 Ta n for a ride 乘车兜风 I love travelling in the coun try , but I don't lik e losing my way. I went on an excursion recently , but my trip took me lo nger than I expected. ' I'm going to Woo dford Green,' I said to the con ductor as I go t on the bus,' bu t I don't know where it is.' ' I'll tell y ou where to get off,' answered the conductor. I sat in the front of the bus to get a good v iew of the coun try side. After some time, the bu s stopped. Loo king round , I realized w ith a shoc that I was the only passenger left on the bu s. ' You'll have to get off here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the pa rcel on the desk . He exp lained that his d iet was so strict that he had to reward himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the carpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in California. Since then, they have been try ing to find out how the fire began. Forest fire are often caused by brok en glass or by cigarette ends which peop le carelessly throw away. Yesterday the firemen examined the ground carefully , but were not able to find any brok en g lass. They were also quite sure that a cigarette end did not start the fire. This morning, however, a fireman accidentally discovered the cause. He noticed the remains of a sna e which was wou nd round the electric wires of a 16,000-v olt power line. In this way , he was able to solve the my stery. The explanation was simple but very unusual. A bird had snatched u p the sna e from the ground an d then drop ped it on to the wires. The snak e then wound itself rou nd the w ires. When it did so, it sent spark s down to the grou nd and these immediately started a fire. Lesson54 Stic fingers 粘糊的手指 After break fast, I sent the children to school and then I went to mark et. It was still early when I returned home. The childr en were at school, my husband was at wor k and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to s ign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treasure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to A few cars, however, completed the race. The winning car reached a speed of fort miles an hour--much faster than any of its rivals. It sped d ownhill at the end of the race and its driver had a lo t of troub le try ing to stop it. The race gave every one a great deal of pleasure. It was very different from modern car races but no less exciting. Lesson57 Ca n I help yo u, ma da m? 你要买什么，夫人？ A woman in blue jeans stood at the win dow of an expensive shop. Th ough she hesitated for a moment, she finally went in and as ed to see a dress that was in the window. T he assistan t who served her did not lik e the way she was dressed. Glancing at her scornfully , he told her that the dress was so ld. The woman walk ed out of the sho p angrily and decided to pu nish the assistant next day. She returned to the sh op the followin g morning dressed i n a fur coat, with a handbag in one hand and a long umbrella in the other. After seek ing out the rude assistan t she ask ed for the same dress. Not realizing w ho she was, the assistant was eager to serve her this time with great d ifficulty , he climbed into the shop w indow to get the dress. As so on as she saw it, the woman said s many ties.' 'And a woman can't have too man hats,' she answered. Ten minutes later we walk ed out of the sho p together. My wife was wearing a hat that loo ed lik e a ligh thou se ! Lesso n42 Not very musical 并非很懂音乐 As we had had a long walk through one of the mark ets of Old Delhi, we stopped at a sq uare to have a rest. After a time, we noticed a snak e-charmer with two large bask ets at the other side of the square, so we went to have a loo at h im. As soon as he saw us, he pic ed up a long pipe which was covered with coins and opened o ne of the bask ets. When he began to play a tune, we had our first g limpse of the sna e. It ro se out of the bask et and began to fo llow the movements of the pipe. We were very much surprised when the sna e charmer suddenly began to play jazz tu nes and modern pop son gs. The sna e, h owever, continued to 'dance' slowly. It obviously could n ot tell the difference between Indian music and jazz! Lesso n43 Over the So uth Pole 飞越南极 In 1929, three y ears after his flight over the North Po le, the American explorer, R. E. By rd, successfully flew over the South Pole for the first time. Though, at first, By rd and his men were able to ta e a great many photographs of the moun tains tha t lay below, they soon ran in to seriou s troub le. At one point, it seemed certain that their plane would crash. It could only get over the mountains if it rose to 10,000 feet. By rd at once ordered his men to throw out two heavy food sacks. The plane was then able to rise and it cleared the mountains by 400 feet. By rd now knew that he wou ld be able to reach the Sou th Pole which was 300 miles away , for there were no more mountains in sigh t. The aircraft was able to fly over the endless w hite p lains w ithou t difficulty. Lesso n44 Throug h t he forest 穿过森林 Mrs Anne Sterling did no t th in of the risk she was ta ing when she ran throu gh a forest after two men. They had rushed up to her while she was having a p icnic at the edge of a forest with her children and tr ied to steal her handbag. In the strugg le, the strap bro e and, with the bag in their possession , both men started running throu gh the trees. Mrs Sterling got so angry that she ran after them. She was soon o ut of breath, but she contin ued to run. When she caught up with them, she saw that they had sat down and were going thro ugh the contents of the bag, so she ran straight at them. The men got such a frig ht that they dropped the bag and ran away. 'The strap needs mending,' said Mrs Sterling later, 'but they did n ot steal any thing.' Lesso n45 A clear co nscience 问心无愧 The whole village so on learnt that a large sum of money had been lost. Sam Benton, the local butcher, had lo st h is wallet while taking his savings to the post-office. Sam was sure that the wallet must have been foun d by one of the v illagers, bu t it was not returned to him. Three months passed, and then one morning, Sam found his wallet outside his front door. It had been wrapped up in newspaper and it contained half the money he had lost, together with a note wh ich said: 'A thief, y es, 'but only 5o per cent a thief!' Two months later, some more money was sent to Sam with another note:' Only 25 per cent a thief now!' In time, all Sam's money was paid back in th is way. The last note said:' I am 100 per cent honest now!' lesso n46 Expe nsive and unco mfortable 既昂贵又受罪 Wh en a plane from London arrived at Sy dney airport, work ers began to un load a number of wooden boxes wh ich contained clo thing. No one could account for the fact that one of the boxes was extremely heav y. It suddenly occurred to one of the work ers to open up the box. He was astonished at what he foun d. A man was ly ing in the box on top of a pile of woo llen goo ds. He was so surprised at bein g disco vered that he did n ot even try to run away. After he was arrested, the man ad mitted hiding in the box before the plane left London. He had had a long and uncomfortable trip, for he had been confined to the wooden box for over ten hours. The man was ordered to pay &345 for the cost of the trip. The normal price of a tic et is &230 ! Lesson47 A thirsty ghost 嗜酒的鬼魂 A public house which was recently bought by Mr Ian Thompson is up for sale. Mr T hompson is goin g to sell it because it is haunted. He to ld me that he could n ot go to sleep one night because he heard a strange noise coming from the bar. The next morning, he found that the doors had been block ed by chairs and the furniture had been moved. Though Mr Thompson had turned the lights off before he went to bed, they were on in the morning. He also said that he h ad found five empty whisk bottles which the ghost must have drun the nigh t before. When I suggested that some villagers must have come in for a free drink , Mr Thompson shoo his head. The v illagers have to ld him that they will no t accept the inn even if he gives it away. Lesso n48 D id yo u want to tell me so met hing? 你想对我说什么吗？ Dentists alway s ask q uestion s when it is impossib le for y ou to answer. My dentist had just pulled out one of my teeth and had told me to rest for a while. I tried to say something, but my mouth was full of cotton-woo l. He new I collected b irds' eggs and ask ed me whether my collection was growing. He then ask ed me how my brother was and whether I lik ed my new job in Lond on. In answer to these q uestion s I either nodded or made strange noises. Meanwhile, my tongue was busy searching out the hole where the too th had been. I sud denly felt very worried, but could not say any thing. When the dentist at last removed the cotton-woo l from my mouth, I was able to tell him that e had pulled ou t the wrong tooth. Lesso n49 The end of a drea m 美梦告终 Tired of sleeping on the floor, a y oung man in Teheran saved up for y ears to buy a real bed. For the first time in h is life, he became the proud owner of a bed which had spring s and a mattress. Because the weather was very hot, he carried the bed on to the roof of h is ho use. He slept very well for the first two n ights, bu t on the third n ight, a storm blew up. A g ust of w ind swep t the bed off the roof and sent it crashin g in to the courty ard below. The y oung man did not wa e up until the bed had struc the ground. Alth ough the bed was smashed to pieces, the man was miraculously unhurt. When he wo e up, he was still on the mattress. Glancin g at the bits of wood and metal that lay around him, the man sadly pic ed up the mattress and carried it in to h is hou se. After he had put it on the flo or, he promptly went to sleep again. Lesso n50 Ta n for a ride 乘车兜风 I love travelling in the coun try , but I don't lik e losing my way. I went on an excursion recently , but my trip took me lo nger than I expected. ' I'm going to Woo dford Green,' I said to the con ductor as I go t on the bus,' bu t I don't know where it is.' ' I'll tell y ou where to get off,' answered the conductor. I sat in the front of the bus to get a good v iew of the coun try side. After some time, the bu s stopped. Loo king round , I realized w ith a shoc that I was the only passenger left on the bu s. ' You'll have to get off here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in California. Since then, they have been try ing to find out how the fire began. Forest fire are often caused by brok en glass or by cigarette ends which peop le carelessly throw away. Yesterday the firemen examined the ground carefully , but were not able to find any brok en g lass. They were also quite sure that a cigarette end did not start the fire. This morning, however, a fireman accidentally discovered the cause. He noticed the remains of a sna e which was wou nd round the electric wires of a 16,000-v olt power line. In this way , he was able to solve the my stery. The explanation was simple but very unusual. A bird had snatched u p the sna e from the ground an d then drop ped it on to the wires. The snak e then wound itself rou nd the w ires. When it did so, it sent spark s down to the grou nd and these immediately started a fire. Lesson54 Stic fingers 粘糊的手指 After break fast, I sent the children to school and then I went to mark et. It was still early when I returned home. The childr en were at school, my husband was at wor k and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 8 群众买难卖难的问题。

1.5可行性研究报告编制依据及主要范围

1.5.1编制依据

（1）中共中央、国务院《关于积极开展现代农业扎实

推进社会主义新农村建设的若干意见》

（2）国务院《关于进一步促进流通业发展的若干意见》

（3）国务院《关于进一步做好农村商品流通工作的意

见通知》

（4）国务院《农村市场体系建设“十一五”规划》

（5）商业部《全国商品市场体系建设纲要》

（6）全国供销总社《关于贯彻落实国务院会议纪要精

神加快实施“新网工程”的通知》

（7）《沙洋志》沙洋地方编纂委员会

（8）沙洋国民经济和社会发展第十一个五年规划纲要

（9）国家有关技术标准和规范

1.5.2研究范围

本可研报告是对三河市沙洋万隆日用消费品配送中心

建设项目所进行的可行性研究，其主要工作范围是：项目提出的背景和建设的必要性；市场分析与营销方案；项目地点选择分析；项目建设方案；环境保护与综合利用、节能、消防；企业组织与人力资源配臵；项目实施进度安排；投资估

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 9 算与资金筹措；经济效益、社会效益分析与评价；风险分析；项目管理办法，为项目决策提供依据。

1.6 结论

该项目是建设农村现代流通服务网络的重要举措，是发展

农村经济的好事，是为“三农”服务和建设社会主义新农村办的

实事，同时也是商业企业适应现代流通要求，强化自身功能，

提高服务水平必须抓好的一项重要工作。符合国家产业政策，

符合沙洋“十一五”期间国民经济和社会发展总体规划。三河万

隆超级市场有限公司沙洋量贩连锁店经过多年滚动发展，实力

不断增强，目前网络骨架已初具规模，网络覆盖了全县50%以

上的乡镇村，在农村现代流通中发挥着重要作用。如果此建设

项目加以实施，必将使沙洋现代流通网络建设上个新台阶，更

加健康有序、便捷畅通地为“三农”服务。

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 10

第二章项目提出的背景

2.1 项目提出的政策背景

现代农村物流配送网络建设是现代服务业的主要内容，是

发展农村经济的好事，是为“三农”服务和建设社会主义新农村

的实事。加快发展物流配送服务业不仅是实现全面协调可持续

发展战略的需要，也是经济社会发展的战略需要。进入新世纪、新阶段，党中央、国务院高度重视现代农村物流配送网络建设，采取了一系列的政策和措施。《农村市场体系建设“十一五”规

划》中指出：进一步引导城市连锁和超市向农村延伸，鼓励有

实力的流通企业改造“夫妻店”、“代销店”，发展特许经营、销

售代理；引导各类大中型流通企业利用品牌、配送、管理等优

势，通过投资或加盟连锁的方式建立或改造农村消费品零售网

络；支持各类中小型企业自愿结合，统一采购，统一建立销售

网络；充分发挥新网工程在农村物流中的作用，利用其点多面

广的优势，提升连锁配送网络在农村市场中的功能，完善乡镇

社会化服务体系。

《国务院办公厅转发商务部等部门关于进一步做好农村

商品流通工作意见的通知》中指出：认真总结和推广近年来开

拓农村市场试点工作经验，加快农村消费品市场建设，大力培

育农村新型流通方式，积极引导和扩大农民消费。以县城和中

心城镇为重点，积极发展连锁超市、便民店等新型流通业态。

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 11 通过示范引导、自愿进入的方式，逐步以连锁经营、统一配送

等经营方式改造农村传统的集贸市场。鼓励有实力的零售企业

运用特许经营、销售代理等方式改造乡镇、农村“便利店”“夫

妻店”、“代销店”。力争用五年左右的时间，初步形成以县城

为重点、乡镇为骨干、村为基础的农村消费品零售网络。

充分运用财政和金融手段支持流通企业进行结构调整，重

点支持现代流通方式的推广和运用。地方各级人民政府要在财

政补贴、土地使用方面，鼓励连锁经营企业发展，尤其是到城

市社区、农村建立营销网络，加大利用信息技术改造流通业传

统作业方式的力度，采用现代物流的管理模式，提高管理效率，降低成本，鼓励各类流通企业发展电子商务。

沙洋县委、政府十分重视农村消费品流通体系建设，在《沙

洋经济和社会发展“十一五”规划》中就提出：金古工业园要建

成“四大市场”、“一个中心”。“一个中心”就是建一个日用消费

品和农付产品配送中心。对农村物流业建设项目，县委、政府

在人力、物力、财力上给予积极扶持，并成立了政务中心，实

行一个窗口对外、一条龙服务。因此，提出沙洋万隆日用消费

品配送中心建设项目，符合国家产业政策，符合沙洋总体规划。

2.2 项目提出的现实背景

2.2.1沙洋流通业及生活日用消费品和农付产品配送网络

现状

改革开放以来，沙洋的流通业发展较快，2009年底，全

县商业网点发展到3100多个，社会消费品零售总额21.49亿

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 12 元。流通业在促进生产、扩大消费、提高人民群众的生活水平、提高国民经济运行的质量和效率方面起到了突出的作用。

但由于多年来受“重生产、轻流通”、“重城市、轻农村”等

非科学发展思想的影响，我县农村市场体系建设相对于国民经

济和农村经济的发展相对滞后。主要表现为农村流通经营业态

及经营方式陈旧，经营条件简陋。全县农村日用品90%以上通

过对手交易销售，实行连锁经营的销售额占农村交易额的比重

不足10%；信息化建设处于起步阶段，采用电子商务交易技术

的更少。

三河万隆超级市场有限公司沙洋量贩连锁店创办于

2001年12月8日。经过多年发展，目前已拥有5家连锁店，总营业面积达近2万平方米。在沙洋步行街140多家商店当

中，万隆超市是最大的企业，现拥有员工500多名，安臵下

岗职工50多名。所经营的商品大类有：包装食品、粮油制

品、冷冻饮品、冷冻水产品、日用百货、家用电器、厨房用

品、办公用品、音像制品等。所经营销售的商品达6万多种

以上。

目前，乡镇直营超市6个，农家店、便利店、综合服务店

网点18个，2010年公司网络销售额1.3亿元，税利1500万

元，利润600万元。由于公司房屋陈年破旧，仓库陈旧且库容

小，已远远不能适应连锁店户不断增加以及商品贮藏、送货下

乡的需要，急需进行项目建设。

设的提出

沙洋万隆日用消费品和农付产品配送中心建设项目，努力

形成以日用消费品和农付产品配送中心为核心，城区大超市为

龙头，乡镇超市为骨干，以点带面，点面结合，直营带加盟，小超市、大连锁的农村物流配送经营网络，并不断扩大配送的区域和范围，使商品流通网络全方位延伸到乡镇和农村，形成规模化经营，以取得良好的社会效益和经济效益。

第三章项目建设的必要性和可行性

3.1项目建设的必要性

“日用消费品配送中心建设项目”建设的终端受益者是广大乡镇农村的消费者，目的就是为了便农、惠农。近些年乡镇农村的消费结构、消费方式都发生了很大变化，“超市进农村”和“物流配送”是现代流通网络建设的主要形式，而配送中心的建设是这一发展趋势的必然选择。

一是有利于新农村建设。按照中共中央《关于推进社会主义新农村建设的若干意见》及国务院《关于促进物流业发展的若干意见》精神，大力发展改造农村商品销售网点，目标是构建顺畅的农村现代商品流通网络，把现代商品流通理念引入农村，拉动内需，扼制金融危机。这一举措，已成为国家“十一五”发展的专项规划，是社会主义新农村建设的重要措施之一。

二是有利于杜绝假冒伪劣商品。为了确保商品质量，我们着重在商品配送的物质保障、制度管理等方面下功夫、求实效。近年来，为了使各连锁店既便利群众，又提高效益，我们对营销网点实行“四个统一”：统一标识，就是制定统一的连锁店标识牌；统一规范，规范货架摆设、商品陈列、服务制度等；统一配送，就是建立统一的配送中心，减少流

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 15 通环节，保证商品质量；统一管理，就是公司对连锁店负有

工作指导和监督检查的义务和责任。

三是有利于降低商品流通成本。尽力降低配送中心商品

采购价格。配送中心主动出击，多方争取，要成为多种商品

的总经销、总代理。同时，其他商品直接从生产厂家或代理

商处采购，有效地从流通上游环节降低了商品价格，为以本

地最低价配送奠定了基础。构建信息化平台，实行电话访销。配送中心根据每个连锁店的电话订单数据，定时定点配送商

品，使农民不出村便可以享受到便利的消费服务。

四是有利于企业发展。随着连锁店户数不断增加，我公

司旧仓库仓容小，房屋旧，虽经修缮，仍存在很多毛病，已

经远远不能适应商品贮藏、送货下乡的需要，且租赁来的地

方，不能长久占用。因此，进行日用消费品配送中心建设项

目建设势在必行。通过项目的实施，企业有了自己的地盘，

才能放手大干，健康发展。

3.2项目建设的可行性

3.2.1配送中心是国家重点扶持的项目之一

该项目符合国家投资规划，属于国家重点扶持发展项目

之一，发展前途广阔。项目建成后，可以为更多的生产厂家

和商品作代理，争取到商品流通环节的更多优惠条件，占据

更为有利的竞争地位，最大限度扩张盈利空间。商品配送区

域不局限在本公司的连锁店范围内，可以向更大的区域发展

3.2.2有广阔的市场前景

农村市场交易总量的速度增长迫切要求加快农村市场体

系建设。“十一五”期间，在我国农村人口占总人口的比重将逐步下降的大背景下，农村市场活动的总规模还将继续扩大。据预测，“十一五”期末，我国居民食品支出需求总额将达到36200亿元，农产品需求总量将稳步增长；农民人均纯收入如果在2009年3255元的基础上继续按照5%的速度增长，将达到4154元，由此产生的农村市场消费需求约2.2万亿元，加上农民对生产资料的需求，农民的支出总量将超过3万亿元。完成如此巨大的商品交易量，实现城乡商品流通的供求平衡，是目前的农村流通网络无法承受的，是对农村市场体系建设提出的巨大挑战。

3.2.3 县委、政府的高度重视

县委、政府高度重视农村日用消费品网络建设，出台了一

系列政策予以扶持。主要有：扶持服务业和企业总部经济发展的若干意见。

3.2.4有良好的发展基础

三河万隆超级市场有限公司沙洋量贩连锁店创办于

2001年12月8日。经过多年的发展，目前已拥有5个连锁店，总营业面积达近3万平方米。在沙洋步行街140多家商

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 17 店当中，沙洋万隆超市是最大的企业，现拥有员工500多名。安臵下岗职工50多名，年销售额由创业初期的几百万发展

到现1.3亿元。所经营的商品大类有：包装食品、粮油制品、冷冻饮品、冷冻水产品、日用百货、家用电器、厨房用品、

办公用品、音像制品等，所经营销售的商品达6万多种以上。

开业至今我公司秉着扎根沙洋，服务沙洋，客户至上，

诚信经营的经营理念。通过不断的努力，成效明显。在企业

经济效益和社会效益双赢的同时下，公司不忘回报社会，先

后无偿全年支助了县敬老院的孤寡老人每月的生活口粮。捐

赠了希望爱心工程，捐赠了关心下一代工程等等。

这么多年公司先后获得了省市先进单位，省物价局价

格定点检测单位，价格诚信单位，依法诚信经营单位，诚信

维权单位，共进规范市场单位，食品安全工作先进单位，315

维权先进单位，放心店等等多项牌匾。

万隆公司经过这么多年，在各部门正确指导下，形成

了一套较完整的管理模式有：经营台帐制度，商品索证索票

制度，315投诉记录制度，酒类流通登记制度，食品安全自

查制度，蔬菜水产农药残留物检测制度，消防安全报备制度，员工培训制度，经营服务理念制度等等。

万隆公司是一家以经营日用百货、文体用品、烟酒副食、

农副产品销售为主的物流配送、批发零售商业企业。其现代

流通网络已初具规模，网络覆盖了全县50%的乡村。公司的

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 18 领导班子是一个非常具有凝聚力和战斗力的领导集体，决策

层管理人员有把握大局，科学决策，正确指导，组织协调和

严格管理的能力，具备规范实施项目的组织管理能力。

3.2.5地理位臵优越，交通运输方便

项目的建设地点选在沙洋金古工业园。金古工业园地处

沙溪河、205国道北岸，鹰厦铁路、向蒲高速铁路和福宁高

速公路横贯全境。省道316线和205国道呈“丁”字相交，

距省府福州267公里，距厦门375公里，所有这些构成了完

整的交通网络。在这样的地方建设配送中心，条件得天独厚。

3.2.6公共设施社会依托条件好

a 、电力条件

全县拥有500千伏变电站、110千伏变电站各2座，35

千伏变电站2座，具备了高中低所有等级的送电线网络，电

力供应非常充足，可满足该项目的建设及今后的日常办公用

电的需求。

b 、通讯条件

沙洋通讯事业发展迅速，光缆电缆通讯线路与全国连网，

并拥有卫星通讯和大容量程控自动交换系统，无线寻呼通讯

系统齐全，电报传真实现自动化，全县各乡镇全部开通程控

电话。

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 19 第四章市场分析及营销方案

4.1 市场分析

从当前农村流通市场现状来看，无论从城镇和乡镇居民

消费需求、农副产品质量现状、社会主义新农村建设的需要，都迫切需要有一个新型的现代农村流通网络平台，也是一个

有着巨大发展空间的市场。

随着城镇和乡镇居民收入的不断提高和生活条件的改

善，他们对商品消费的需求向着城镇化发展，而配送中心建

设恰好可引导城市连锁店和超市等流通企业向农村延伸发

展，形成了以城区店为龙头、乡镇店为骨干、村级店为基础

的农村现代流通网络，以改善农村消费环境，满足城镇和乡

镇居民生产生活需求。

目前农村商品质量安全问题比较严重，“买难”“卖难”问

题突出，而配送中心建设对保障农民方便消费、放心消费，

促进城乡物流互动有着极为重要的作用。

社会主义农村建设的要求是：生产发展、生活富裕、乡风

文明、村容整洁、管理民主，而连锁网络配送中心的建设正

好顺应这一发展方向。

4.2 项目的运营特色

本项目为日用消费品配送中心建设项目，以三河万隆超级

市场有限公司沙洋量贩连锁店运营为中心环节，定位于乡镇

here,' the conductor said. 'This is as far as we go.' ' Is this Woodford Green ?' I ask ed. 'Oh dear,' said the conductor suddenly.' I forgot to pu t y ou off.' 'It doesn't matter,' I said. 'I'll get off here.' 'We are going back now,' said the cond uctor. 'Well, in that case, I prefer to stay on the bus,' I answered. Lesso n51 Reward for virtue 对美德的奖赏 My friend, Herbert, has alway s been fat, but things go t so bad recently that he decided to go on a diet. He began his diet a wee ago. First of all, he wrote o ut a lon g list of all the foods which were forbidden. The list included most of the th ings Herbert lo ves: bu tter, pota toes, rice, beer, milk , choco late, and sweets. Yesterday I paid him a visit. I rang the bell an d was not surprised to see that Herbert was still as fat as ever. He led me into his room and h urriedly hid a large parcel under his desk . It was obvio us that he was very embarrassed. When I ask ed him what he was doing, he smiled gu iltily and then put the parcel on the desk . He exp lained that his d iet was so strict that he had to reward

himself occasionally. Then he showed me the conten ts of the parcel. It contained five large bars of chocolate and three bags of sweets! Lesso n52 A pretty carpet 漂亮的地毯 We have just moved into a new house and I have been wor ing hard all morning. I have been try ing to get my new room in order. This has n ot been easy because I own over a thousand boo To mak e matters worse, the room is rather small, so I have temporarily put my book s on the floor. At the moment, they cover every inch of floor space and I actually have to walk o n them to get in or out of the room. A sh ort while ago, my sister helped me to carry one of my old boo cases up the stairs. She went into my room and got a big surprise when she saw all those boo ks on the floor. 'This is the prettiest carpet I have ever seen,' she said. She gazed at it for some time then added, 'You don't need b oo cases at all. You can sit here in our spare time and read the c arpet!' Lesson53 Hot sna ke 触电的蛇 At last firemen have put out a big forest f ire in

and the house was qu iet. So I decided to mak e some tarts for tea. In a short time I was busy mixing bu tter and flour and my hands were soon covered with stick pastry. At exactly that moment, the telephone rang. Noth ing could have been more annoy ing. I pick ed up the receiver between two stick fingers and was dismay ed when I recognized the vo ice of Mrs Bates. I t too k me ten minutes to persuade her to ring back later. At last I h ung up the receiver. What a mess! There was pastry on my fingers, on the telephone, and on the door-nob s. I had no sooner got bac to the itchen than the d oor-bell rang lou d enough to wa e the dead. Th is time it was the postman and he wanted me to sign for a registered letter ! Lesson55 Not a g old mine 并非金矿 Dreams of finding lost treas ure almost came true recentl y. A new machine called 'The Revealer' has been invented and it has been used to detect g old wh ich has been buried in the groun d. The machine was used in a cave near the seashore where--it is said--pirates used to 20 和农村市场，以配送中心和中心店为龙头，以乡镇村连锁店、便民店为主体，带动和辐射周边农村，建成社会主义新农村

连锁经营网络。

其主要运作模式是：按照自愿原则，以中心店和配送中心

为龙头，发展周围乡、村店便利店加盟，进行连锁经营、统

一配送，直接面向城镇和乡镇居民服务。

公司致力于采购配送体系建设，与上级连锁公司紧密配合

发挥网络规模优势，开展全国联采、贴牌生产和地区差异化

商品的调配，可降低商品价格，保证商品质量。

公司物流配送体系以先进的计算机技术、网络通讯技术、

数据库技术，实现整个连锁网络的物流信息共享和交换，做

到“统一订货、统一配送、统一核算”，为广大供应商开发

农村市场、扩大销售领域提供了畅通、安全的渠道。

4.3 日用消费品和农付产品配送实施方案